Tastemaker-Yasmin Sewell

Sunday, March 24, 2013


Australian entrepreneur and visionary, Yasmin Sewell runs a London-based retail, lifestyle and fashion consultancy.  She began her career at the youthful age of 22, working in New York City for acclaimed fashion editorial, Harper's Bazaar, before migrating into the retail space.  She moved to London and opened a revolutionary concept store that was at the forefront of 90's fashion and introduced famed designers such as Rick Owens and Pierre Hardy to the public.  Her success in the industry was well-noted and in 2005 she was approached to take the reigns at the world famous Browns department store.  During her time as Buying Director, she discovered notable designers like: Christopher Kane, Nicholas Kirkwood and Acne.  She personally pushed for Acne's presence in the European market and is largely credited for their massive success.  In 2008, she opened her own consulting agency where she continues to introduce influential brands, forge retail partnerships and conceptualize creative destination shopping experiences.  Tastemaker, savvy business woman, and conceptual genius...Yasmin is an industry powerhouse! 

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