Stevie Dance is an Australian born icon within the fashion industry, but many of you probably have not heard her name uttered. That's because she's behind-the-scenes, working as a contributing editor for top tier fashion publications such as Oyster and Vogue. Her trajectory was somewhat steady, as she muscled her way up from assistant to the Editor-in-Chief of Russh Magazine within five years. A bohemian beauty with an aesthetic that can only be described as effortlessly hip, this young entrepreneur has extended her repertoire to include an e-commerce site, titled Shop Ghost. Shop Ghost is a curated 'zine' that revolves around the cultural online shopping experience. Stevie is even throwing her hand into script writing, as she's finding what minimal time she has to spare, to jot down ideas for a film. What can't this girl do? I'll be intrigued to see what her contributions to the industry will be in the future.
Stevie Dance-Stylist, Editor & Film Writer
Monday, February 4, 2013
Hanneli Mustaparta-Behind the Lens
Monday, January 28, 2013
Hanneli Mustaparta is a Norwegian model, stylist, blogger, editor and photographer. Her accolades include running a successful fashion blog, entitled "Hanneli", acting as a contributing editor for Vogue, landing on multiple fashion publication's "Best Dressed" lists, partnering with international brands such as Zara & H&M, and co-hosting a CBS webcast with Andre Leon Talley for "Fashion Night Out". She experiments with her style, refusing to "take the easy way out", and is a proponent of mixing a pop of color with neutral monotone pieces. She's beautiful, ambitious and stylish. Oh, how I envy you, Hanneli!
Giovanna Battaglia-The Maker, The Model, The Muse
Sunday, January 6, 2013
Giovanna Battaglia is an internationally known style muse, not solely due to the fact that this Italian born beauty is fashion savvy, but also because she's also an extremely talented editor. Having transitioned from a career in modeling to writing for a notable publication at the ripe old age of 28, Giovanna landed an opportunity to head the fashion editorial team at L'Uomo Vogue, an Italian publication dedicated to menswear and male interest cultural activities. Since then, she's become a familiar face on the street style scene, being shot by numerous noteworthy photographers during fashion week. Giovanna has also parlayed her experience at L'Uomo Vogue into a recurring contributing editor role for W magazine. What I admire about her aesthetic is that she's a subtle risk taker, and by that, I mean, that's she not afraid of color or bright accessories but she's always put together in a classically feminine way. Her sense of dress is easy to interoperate; although, her beauty and intellect are hard to imitate.
Alexa Chung-SF Shop Girl's "IT" Girl of 2012!
Sunday, December 30, 2012
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| I thought it would be apropos to end the year, with a feature on my personal fashion inspiration and the Style Award winner at the British Fashion Awards for 2012, Alexa Chung. I started blogging in 2010, mainly because I was so enamored with Alexa's effortless style, incomparable beauty, and 'I don't give a f**k', attitude towards fashion. Let the haters hate. She's parlayed her status as an "icon" into lucrative partnership deals with such notable brands as: Acne, Maje and Madewell, as well as a coveted contributing editor position at British Vogue. She's incredibly savvy, seeing herself as a marketable brand, and not jeopardizing that by getting into trouble or being seen out with the "wrong" people. I celebrate her celebrity, because she's influential without being pretentious and is self-depricating, authentic and isn't a slave to trends. Let's face it...I wish I were her! All kidding aside...SHE ROCKS! |
"Holy Chic"-Q&A With Street Style Muse, Peony Lim
Tuesday, November 27, 2012
Peony Lim is a bonafide street style icon and muse for photographers alike. She is elegant, poised, beautiful, and enviously stylish. Peony started her fashion + lifestyle blog in 2010 after being continuously photographed by street style documentarians outside of her university in London, England. She has infiltrated the street style scene in a matter of two short years and has been profiled in the likes of: Vogue Russia, Elle Russia, ASOS Magazine, Haute Muse, and featured in The Sunday Times Style, Grazia, Tatler, The Evening Standard, Lucky, Glamour USA and The LFW Daily. Photographs of her cultivated style can also be found on: Harpers Bazaar, Grazia IT, Vogue USA, UK, France, Italia, Japan and China, Style.com, New York Magazine, The Telegraph and many more. With her background in Fashion Promotion, it's easy to see how Peony has leveraged blogging to catapult her career as a stylist and street style stalker.
Peony was gracious enough to lend her time for a brief Q&A. Check it out!

































